As we post more and more of our lives online, social media is becoming an important way for many companies to do customer marketing. Traditional brewery teams may tend to put social media promotion on the back burner, which is understandable behavior. Because social media marketing can be a confusing and overwhelming channel, its benefits […]

The craft beer industry is booming, and according to incfile, 98% of breweries in the U.S. are independently owned craft beer businesses, and the number continues to grow at a rate of 5% per year. As the craft beer industry becomes more competitive, you need many different ways to manage your brewery start-up costs. Manage

The craft beer industry is booming, and with that growth comes risks. Owning a brewery can come with unique risks, including potential business disruption due to brewery equipment failure, contamination costs and product recalls. Each specialty brewery combines its production process and sales channels to purchase different types of insurance to meet unique needs from

In recent years, the craft beer market has exposed the weaknesses of otherwise successful breweries amid a combination of increased competition, slowing growth, and other market forces. Correcting these weaknesses early on can help you avoid falling victim to the craft beer market. According to the Craft Brewers Association, the number one reason breweries fail

When you decide to open a brewery, you will embark on a long and stressful journey. This journey will help you determine the best brewery floor plan for you, and of course, you may gain more information. Opening a brewery is not all a game, you need to plan, design and finally build the brewery.

In the ever-evolving world of social networks and marketing, every brewery needs to be vigilant. Whether it is a start-up company or a top brewery, no one can succeed without marketing. Establishing and maintaining a strong and consistent brand is the foundation of the brewery’s marketing strategy and plays a key role in the brewery’s

Microbreweries are a popular choice for craft beer lovers. Because craft beer has a unique taste, confidential formula, and limited brewing batches, it usually has many enthusiastic followers. Although the flavor of craft beer is very unique, it has a common feature compared with industrial beer: carbonation. Carbonation of beverages is to make them “foam.”

The beer has 90% is water, and the rest is alcohol, hops, and yeast. Therefore, the quality of brewing water is the most important consideration in craft beer. The types of craft beer are constantly evolving, and there are endless brewing recipes on the Internet to help you explore a safe and exciting drinking experience.

Running a brewery is a tough job. Not only do you need to monitor more than a dozen different things at the same time, but you must also ensure that your brewery can be stable for a long time. The brewery is a unique combination of many different things that may affect the brewery, especially

The decision to switch from brewing beer by hobbyists to operating a commercial brewery was very important. The craft beer market is booming, with more people entering the craft beer industry than ever before. According to the Brewers Association’s 2018 industry report, the number of US breweries in 2018 increased by 17% compared to 2017.